The cost of increasing bandwidth



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As more people start watching video online or play online games, bigger bandwidth is required for data streaming over the internet but with broadband companies cutting the cost of broadband subscriptions due to competition, who will have to pay for the high demand of a bigger broadband pipeline?

I read recently that there has been talks that broadband subscribers and online media distributor sites will have to pay higher prices for more bandwidth. Is this fair to the online consumers? The internet is like a highway built for cars to travel from point A to point B. Can you stop a car that travels everyday on the highway from point A to point B because the driver is using the highway too often? This is a problem because based on current usage of broadband, there is a need for bigger bandwidth but with the lowering cost of broadband subscriptions, how much more would broadband users want to pay for a “bigger” broadband?

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